When people talk about the future of warfare, their minds tend to go big.
Some picture Star Wars-style weaponsâlaser-guided, voice-activated, plasma-something. Others imagine fully autonomous killing machines, Ă la Terminator. And of course, the Palantir crowd: war turned into a real-time dashboard, with generals watching from glass towers, sipping espresso while AI predicts the next insurgency.
Theyâre all right. And all wrong.
Because yes, war is becoming more automated, more AI-driven, more robotic. But itâs not just about the big toys. The real shift is happening in the marginsâwhere the machines are small, cheap, smart, and everywhere.
Drones.
Look every conflit around the world, theyâre no longer a footnote, theyâre no longer âsupport.â They are the new strategy and the new tactic and of course, theyâre are on the front line. And today, weâre diving into one of the companies quietly arming this future. But the thing is: itâs not in Silicon Valley nore in Shenzhen.
In Paris.
Letâs talk about Parrot.
đ»đ Company Overview
đ€ TICKER: PARRO â Euronext Paris đą ISIN: FR0004038263
If a drone company could blend French aerospace heritage with hacker startup vibes, it would be Parrot. Founded by Henri Seydoux in the pre-iPhone era (1994!), this Paris-based misfit somehow survived the GoPro wars, pivoted out of consumer drones, and is now building flying robots for governments. Oui, monsieur.
Weâre talking professional microdronesârugged, open-source, secure by designâdeployed by the military, cops, firefighters, and surveyors. Oh, and they make the software too. Their photogrammetry suite, Pix4D, turns drone footage into 3D models used for agriculture, infrastructure, and yes, battlefield intel.
Today, Parrot is Europeâs leading commercial drone player. Itâs small (âŹ78m in revenue in 2024), but profitable in H2, cash-positive, and officially on the Pentagonâs âBlue UASâ list. That last bit? Itâs like being knighted by Uncle Samâan open invite to the U.S. defense gravy train. Not bad for a company still run by its original founder, still headquartered in Paris, still flying under most radars.
Financial, Assets & Strategic Overview
â Revenue Growth & Stream Mix, Profitability Margins, and Infrastructure Investment
Revenue Growth & Stream Mix
Parrot pulled in âŹ78.1 million in 2024, up +20% vs 2023. Not exactly Nvidia territory, but for a French drone company in a sector known for R&D black holes and bureaucratic procurement cycles thatâs solid. Zoom in, and itâs not just topline fluff:
The microdrone business exploded +45% YoY, hitting âŹ48.1m, now 62% of total revenue. Thatâs the ANAFI effectâespecially the USA model, which became the Pentagonâs new crush.
Photogrammetryâthe software side, mostly under Pix4Dâshrunk slightly (-6%), but for good reason: SaaS transition. Deferred revenue is up, and adoption of new tools (like PIX4Dcatch) is gaining ground.
Profitability & Margins
Parrotâs second half of 2024 can be defined as profitable. First half is still bleeding. Overall EBIT for the year: -âŹ7.3m vs -âŹ30m in 2023. Thatâs not just âless bad,â thatâs a real trajectory toward break-even.
Gross margin sits at a healthy 74.1%, thanks to software leverage and smarter hardware production. They are turning data driven which is exactly what we want to see.
Operating expenses dropped 11% across the board. R&D still heavy (âŹ39.7m), but itâs focused on the right battles: AI, cybersecurity, defense specs. Again, thatâs the battle we want to see.
Cash & Backbone
âŹ33.6m in cash at year-end, up from âŹ28.1m in 2023. And no short-term debt in sight. Net cash (ex-IFRS 16) at âŹ24.8m.
Production moved out of China (it was a big concern), ramped up in South Korea. Industrial ops are leaner, faster, and under control. Ohâand a fun twist: Parrot owns its full stack: so I mean hardware, software, distribution, even cloud deployment. Thatâs rare in defense tech, and it gives them serious agility when tenders pop up or when the DoD wants a custom firmware patch, like, yesterday.
Infrastructure & Strategic Investment
« How do you scale in defense without blowing up? » You build right.
Parrot, plus building and selling drone, are also building an integrated defense tech platform â and theyâre doing it like engineers, not like marketers.
Forget the âFrench drone companyâ clichĂ© (Drone Volt story) . What Parrot is actually building is a sovereign, interoperable, secure-by-design flying system (itâs trendy in Europe right now)â hardware, software, cloud â ready for NATO-grade deployments. And theyâre doing it from Europe. With real code, real gear, and real contracts.
Letâs break it down:
The ANAFI platform is now modular, export-compliant, and cleared by the U.S. DoD (Blue UAS). Thatâs the military tech equivalent of being whitelisted by both Apple and Android. It signals trust, robustness, and strategic optionality.
Open-source architecture â which means faster integration into existing ecosystems, from tactical command systems to field devices. Itâs like having a drone fleet that speaks fluent API.
Cybersecurity built-in, not bolted on. The whole product stack is hardened, encrypted, and audit-friendly. A critical feature when your client isnât a vlogger, but a special forces unit.
They are preparing Mars mapping.
And theyâre not just hardware peddlers. The Pix4D suite is becoming a battlefield tool â turning drone footage into real-time 3D maps, simulating impact zones, measuring terrain with centimeter precision. Itâs used in agriculture, yes. But also by NATO engineers planning post-strike clearance.
Infrastructure side, theyâve cleaned house.
Production fully moved from China to South Korea.
Logistics agile enough to adapt to U.S. customs chaos.
Field teams active in Eastern Europe, Brazil, Japan â selling not slides, but gear.
And maybe the smartest move? They kept it focused. No AI-for-the-sake-of-it, no moonshot drone taxis. Just execution on what militaries actually need: small, smart, secure flying machines. Donât get me wrong, Parrot isnât trying to be Palantir. Theyâre trying to be useful, and they are. And thatâs infinitely more valuable when the war budget hits âŹ2B and youâre one tender away from hypergrowth. R&D stays heavy (50% of revs), but for once, itâs not a cost center. Itâs a moat. The ANAFI line isnât a consumer gadget anymoreâitâs a secure, modular platform cleared by the Pentagon. That changes the game.
Strategic Tailwinds â Whatâs Actually Fueling Parrotâs Rise
1. A Soaring Military Drone Market
The backdrop couldnât be more favorable than today:
The global military drone market is projected to grow from roughly $15â20âŻbillion in 2024â25 to anywhere between $21âŻbillion and $57âŻbillion by 2030â33, with CAGRs spanning 7â14% depending on the source.
One forecast even sees global drone spending doubling in the next decade amid Russia-Ukraine, Middle East tensions, NATO armament â a megatrend rather than a flash.
Parrot is sitting on a multi billion market opportunity.
2. Europe & North America: Fastest-Growing Zones
North Americaâs drone market is expected to reach $62âŻbillion by 2030 (13.5% CAGR) .
Asia-Pacific, also a rapidly expanding theater, is growing at +15% CAGR, signaling new demand outside Parrotâs backyard.
Europeâs military budgets hit âŹ326âŻbillion in 2024, with a significant share earmarked for UAVs. Thatâs where Parrotâs EU-native credentials carry weight.
3. âCombat-Provenâ Is the New Currency
Ukraine has catapulted drone warfare into mainstream military doctrine. Over 1.3âŻmillion drones were deployed in 2024, making battlefield validation a new badge of honor.
Firms like Parrot and Delair are field-testing regularly in Ukraine, fine-tuning their platforms against electronic warfare, accuracy demands, and fast adaptation. Thatâs a huge moat for buyers.
4. DJI Bans & NATO-Grade Demand
Following widespread concern over DJIâs Chinese-made drones, allied militaries are shifting to trusted, compliant suppliers. Parrot is uniquely positioned: EU-based, Pentagon-cleared (Blue UAS), and cybersecure-by-design. Surveys expect Parrotâs market share in surveillance-friendly, NATO-aligned environments to jump from 5% to 9%âa tangible uplift.
5. Enterprise & Dual-Use Adds Optionality
The broader commercial drone market is booming tooâ$73âŻbillion today, heading to $164âŻbillion by 2030 (14.3% CAGR). I focused the article on the defense aspect of Parrot but they also are in commercial drones. Letâs not forget that.
Parrot straddles both worlds: battlefield mapping one day, infrastructure inspection the next. Pix4D photogrammetry tech brings defence-grade accuracy to agri, surveying, oil & gasâmarket multiplier.
At Some Point, Why It Powers Parrot
In my view there are 4 main thing we must keep in mind from all of that:
The market expansion: military budgets rising, drone fleets multiplying, NATOâs digital pivot accelerating.
The tech validation: combat-proven builds trustâand high barriers for newcomers.
The geopolitical trust play: Western buyers seek non-Chinese hardware; Parrot fits the bill.
And finally, the dual-use growth = upside optionality: not single-use defenseâversatility boosts valuation.
Is Parrot your next growth stock? Is it truly a Hidden Market Gem? Still lot of interesting thing to say about this stock. Letâs see.
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